Tiếng Việt
ພາສາລາວ
ភាសាខ្មែរEmpowering Youth with Safe and Pleasurable Sexual Health Solutions
Fiesta, a globally recognized brand from the United States, has officially entered the Vietnamese market with a comprehensive range of condoms and personal lubricants, targeting young consumers and promoting safe, healthy sexual practices.
New Condom and Lubricant Lines from Fiesta
A Trusted Brand with International Reach
Since 2013, Fiesta has established its presence in over 15 countries, including key Southeast Asian markets such as Vietnam, Laos, and Cambodia. Fiesta products are made from natural rubber latex and are free from spermicidal agents, undergoing strict quality control in accordance with international standards.
A Bold Message for a Bold Generation
With the message “Choose Bold Pleasure – Experience Ultimate Satisfaction”, Fiesta is designed for the new generation—those who value individuality and prioritize both safety and pleasure in intimacy. The brand is not only focused on product excellence but also committed to raising awareness about sexual health.
Mr. Rodrigo Portugues – Regional Director of DKT Mekong, speaking at the event
Innovative Products for Every Need
According to a Fiesta representative, their condoms are made with a proprietary latex blend that enhances thinness and softness without compromising durability. Several products are engineered to intensify intimacy or prolong performance.
The current product lineup in Vietnam includes:
- Fiesta Form Fit – A snug-fit condom that enhances natural sensation
- Fiesta Ultra Thin – Ultra-thin condoms at just 0.055 mm
- Fiesta Performax – Contains 8.5% Benzocaine to help delay ejaculation
- Fiesta Max Dotted – Dotted condoms for extra stimulation
- Fiesta Strawberry – Strawberry-flavored condoms for a playful touch
- In addition, Fiesta offers two water-based lubricants:
- Fiesta Intim Natural – For a smooth, natural feeling
- Fiesta Intim Warm – Provides a gently warming sensation
Fiesta aims to meet diverse user needs while accompanying young people in accessing accurate, practical sexual health information.
Innovative Products for Every Need
Engaging the Youth Through Interactive Events
To build a closer connection with young consumers, Fiesta combines product introduction with interactive community events. As part of its launch campaign in Vietnam, Fiesta hosted the “Fiesta Pool Party” on June 7 in Ho Chi Minh City. The event welcomed over 200 attendees, including popular online influencers.
This initiative is part of a broader communication strategy by DKT International, the owner of the Fiesta brand, in partnership with DKT Mekong (Golden Choice Co., Ltd.) in Vietnam. The campaign aims to foster a more open and inclusive dialogue around safe sex, especially among youth.
A Mission to Educate and Empower
Rodrigo Portugues, Regional Director of DKT Mekong, stated:
“Through community-driven events like the Fiesta Pool Party, we hope to empower young people to proactively engage with sexual health knowledge that aligns with modern realities.”
Activities at the event—such as product trials, open discussions, and themed games—were thoughtfully designed to reduce stigma and encourage curiosity and learning about reproductive health.
Looking Ahead: A Commitment to Youth-Centered Innovation
According to a Fiesta spokesperson, the brand is committed not only to product development but also to serving as a trusted source of science-based information on safe sex. In the coming months, Fiesta plans to expand its product range in Vietnam and invest in communication platforms that resonate with the interests and lifestyle of today’s youth.
Engaging the Youth Through Interactive Events
